Pace University
Lubin School of Business
MAR 654 Services Marketing - Graduate

This course is a graduate course in the marketing of services.  It meets in White Plains on Monday nights.  Click on the links below to view course materials.

MAR 654 Syllabus

MAR 654 Schedule

MAR 654 Case Questions

Service Encounter Journal Entry Format

MAR 654 Interview Outline

 Chapter Presentation Signups

 Encounter with Marriott case

 Case Writing Guidelines

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