DR PRADEEP GOPALAKRISHNA

 

PROFESSIONAL ACTIVITIES

 

 

Presentation

2005:  St. Berchmans College, Changanessery, Kerala, India, Guest lectured to senior UGs and MBA, M.COM students at St. Berchmans College. Approx. 80 students in attendance., Kerala, India (International).

2004:  Guest Lectures in India, I lectured in August 2004 at Loyola Institute of Business Administration, Chennai, India and at PSG College of Technology, Coimbatore, India. Loyola is ranked in the top 10 business schools offering MBA in India today., Chennai and Coimbatore, India (International).

2003:  Loyola Institute of Business Administration, Presented guest lectures to 1st, 2nd, and 3d. year MBA students of LIBA (Loyola Institute of Business Administration), Chennai, India (International).

2003:  Indian Institute of Technology (IIT), Chennai, India, Two part description: 1) Invited lectures on Wal-Mart, Net Branding and International Marketing 2) Focus group studies using 1st and 2nd year MBA students- IIT and LIBA (Loyola), Chennai, India (International).

Reviewer: Paper or Article

2007:  American Marketing Association Summer Educator's conference, In January 2007, I reviewed a paper entitled, Cultural Adaptation on the Web: Review and Implications, submitted for consideration at the AMA summer conference to be held in August 2007. (National).

2006:  American Marketing Association Summer Educator's conference, Reviewed two papers for the prestigious AMA Summer Educator's conference held in August 2006. (National).

2005:  NACRA case reviewer, I reviewed 2 cases for NACRA in the organizational behavior/strategy track, Cape Cod, Massachusetts (National).

2004:  NACRA, I reviewed 2 cases submitted to the annual NACRA conference held in Sedona, Arizona. (National).

2003:  American Collegiate Retailing Association, I reviewed three papers for Profs. Long and Topol for the American Collegiate Retailing Association conference (National).

2003:  North American Case Research Association, I reviewed two cases submitted to the Annual North American Case Research Association conference (National).